Youtube Marketing And What You Should Know

Youtube Marketing And What You Should Know

The effect of social media cannot be ignored in the modern society. This makes it important for businesses to be conversant with the changes in technology. Businesses have therefore embraced digital marketing, YouTube marketing to be specific in an attempt to reach more potential customers. YouTube marketing is an important strategy for any business that wants to stay ahead of its competitors since videos is the direction that the internet is headed to. YouTube being one of the frequently visited websites, you do not need to worry about who is going to watch your videos.

Peter James is a social media expert and runs the marketing for numerous companies including this fitzmill parts store and this beauty treatments Milton Keynes clinic and notes “To market your business on YouTube you first need to set up an account. Those with google accounts do not need other accounts since the two are intertwined. Once the account is all set up you can create a channel where you will upload and view videos. You will then be required to select the video platforms that you prefer. After selecting the platform, select the video and publish it. Ensure you share the YouTube video to reach more people. The account owner is able to; edit the video, choose settings, add subtitles, add enhancements and download the video files among others.”

Jennifer Owens runs the marketing for numerous companies including this borehole drilling firm and this ham gift retailer and says “The use of YouTube marketing in businesses is important for several reasons. To begin with YouTube is mobile friendly since it can be viewed by all devices provided they have access to the internet. The advancements in technology have also made video contents effective.”

Gary Jones runs the Youtube marketing for this storage units manchester business and this laser tattoo removal milwaukee clinic and notes “Video content is approximately 6 times more effective than print and mail. YouTube marketing also enables you to build a community. The community is made up of subscribers that follow your channel. You can also interact with your users which will give you more opportunities when it comes to marketing your products. Modern day businesses should therefore embrace technology and move to YouTube marketing.”

The Importance of Web Design

Today, the demand for web designers has never been greater. But why is that? Why are big and small businesses like MT Mechelec and this garden turf retailer are ready to pay so much for something like web design on their site? The study shows that design of the site can have a huge impact on overall performance.

The study was conducted by Joseph Putnam, and in it, participants were told to search the web for some health information. After some time, they were asked why did they mistrust some of the sites. And here are the results: 94% of participants told design related reasons, and only 6% content related. A few of the causes that lead to rejection were:

– Busy and complex layout
– The absence of color, boring design
– Pop up ads
– Loading time
– Poor navigation

Clearly, web design played the crucial role of mistrusting the site. Lack of proper design and brand research combined with bad user experiences such as navigation and loading time had a substantial impact on users. This is the first reason why having a good design will directly lead to better performance of your site.

Graeme W is a web design and seo manchester expert and handles the marketing for this waterfall taps store and luxury candles retailer and notes “Another necessity when building a website is SEO or Search Engine Optimization. This basically means how will google index your site. The better the SEO leads to being the first on Google when somebody types in related keywords, which then leads to bigger traffic and so on. This is usually the main goal of a company or business.”

Crystal Clark runs the website for these paving contractors and also this assisted living chicago business notes “Web design elements have a direct impact on SEO. Your code must be SEO friendly. To ensure this, big companies are willing to pay big amounts of money for web designers, counting on that their rank on Google will go up.”

As you can see, content isn’t everything. Web design is also a critical factor which will determine how well your site will perform.